Public Speaking and Persuasive Speeches

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Public speaking can make you money and it is one of the most important skills that a business person can have. When you are good at public speaking, you command attention, your confidence and self esteem rises, and your colleagues and superiors take notice of you ability to move people to action because of your skills.

Public speaking can make you more money because when you are good at it, you rise faster in your company. You can also make money directly by using your public speaking skills as a professional speaker. The field of paid professional talking can be quite lucrative. Talking for money is also very rewarding. When someone or some organization pays you to display your skills in front of their audience, you know that someone believes in you and has a need for the information you have to offer. Your skills help you make this happen.

Just think of all the things you can do working only part time as a professional speaker and probably earning more than you do now slaving away at a nine to five job. Not only that, you will be your own boss. No more will you be worried about getting in trouble if you aren't seated at your desk right at nine o'clock. You'll also get to travel, but don't worry. You'll travel when you want to and you'll travel to interesting and exotic places.

Besides talking you'll be able to sell informational products that you create. People will want to hear your message, but you can't possibly be everywhere. So you send them a book or tape or even an Ebook. They send you money and you send them information that you have and they want. What could be better?

In many cases your spouse and children can go with you on your engagements. What better way to take a vacation with someone else paying the bill? My events have taken me to many foreign countries and all across the United States. When you are the featured speaker, you will quite frequently have a limo sent to pick you up at the airport and you get first class treatment all along the way. I get all kinds of gifts, fruit baskets, bottles of wine, fine pens and all kinds of other gifts because I was the main speaker.

Do you have to use Powerpoint? Do you have to be a great orator? Do you have to be on the road constantly? These are all questions I am asked when someone is considering becoming a professional speaker. The answer to all of them is a resounding NO! You do not have to use a computer during your presentations. If you are talking about computers though, it might make sense for you to use one.

You certainly don't have to be a Cicero to make money talking. Many people talk about some of the most simple concepts and make good money doing it. You could talk about golf and how it is a metaphor for business. You could talk about a life changing experience and what you learned from it. You could teach people to paint, or manage their employees better or just about anything you can think of that will give good information that will help people in their businesses and their lives.

In this business, you can choose to travel or you can choose to sleep in your own bed every night. It's entirely up to you. I like to travel to cool places so I only accept assignments to exotic destinations or areas that I like. You can pick and choose whether you want to speak only locally or even internationally. You could even speak on cruise ships if you want and you won't travel in the engine room like all the other hired help either. You get really nice accommodations and eat in the main dining room like all the other guests. On cruises you are known as an enrichment speaker. Cruises like to provide all kinds of activities for their guests and educational seminars are one of these really valuable activities. On cruises you meet a higher class of people too, so you might actually get more spinoff business from the people that hear you speak. Cruises generally trade your passage for a few speeches along the way. It's another way to take a great vacation because you are good at it.

Presenting is one of the most important skills that a business person can have. When you are good at it, you command attention, your confidence and self esteem rises, and your colleagues and superiors take notice of you ability to move people to action because of your skills.

This skill can make you more money because when you are good at it, you rise faster in your company. You can also make money directly by using your skills as a professional speaker. The field of paid professional can be quite lucrative. Talking for money is also very rewarding. When someone or some organization pays you to display your skills in front of their audience, you know that someone believes in you and has a need for the information you have to offer. Your skills help you make this happen.

Just think of all the things you can do working only part time as a professional speaker and probably earning more than you do now slaving away at a nine to five job. Not only that, you will be your own boss. No more will you be worried about getting in trouble if you aren't seated at your desk right at nine o'clock. You'll also get to travel, but don't worry. You'll travel when you want to and you'll travel to interesting and exotic places.

Besides speaking you'll be able to sell informational products that you create. People will want to hear your message, but you can't possibly be everywhere. So you send them a book or tape or even an Ebook. They send you money and you send them information that you have and they want. What could be better?

In many cases your spouse and children can go with you on your engagements. What better way to take a vacation with someone else paying the bill? My events have taken me to many foreign countries and all across the United States. When you are the featured speaker, you will quite frequently have a limo sent to pick you up at the airport and you get first class treatment all along the way. I get all kinds of gifts, fruit baskets, bottles of wine, fine pens and all kinds of other gifts because I was the main speaker.

Do you have to use Powerpoint? Do you have to be a great orator? Do you have to be on the road constantly? These are all questions I am asked when someone is considering becoming a professional speaker. The answer to all of them is a resounding NO! You do not have to use a computer during your presentations. If you are talking about computers though, it might make sense for you to use one.

You certainly don't have to be a Cicero to make money talking. Many people talk about some of the most simple concepts and make good money doing it. You could talk about golf and how it is a metaphor for business. You could talk about a life changing experience and what you learned from it. You could teach people to paint, or manage their employees better or just about anything you can think of that will give good information that will help people in their businesses and their lives.

In this business, you can choose to travel or you can choose to sleep in your own bed every night. It's entirely up to you. I like to travel to cool places so I only accept assignments to exotic destinations or areas that I like. You can pick and choose whether you want to speak only locally or even internationally. You could even speak on cruise ships if you want and you won't travel in the engine room like all the other hired help either. You get really nice accommodations and eat in the main dining room like all the other guests. On cruises you are known as an enrichment speaker. Cruises like to provide all kinds of activities for their guests and educational seminars are one of these really valuable activities. On cruises you meet a higher class of people too, so you might actually get more spinoff business from the people that hear you speak. Cruises generally trade your passage for a few speeches along the way. It's another way to take a great vacation because you are good at talking.

There is quite a bit to learn about getting up in front of a group and getting paid just because you think you have something to say. There are many things you need to know. You need to know about the audience and how they came to be sitting in front of you. You need to know where they came from and what they are all about. You need to know their age range, their ethnic background, their income level and what they do for a living. It would be nice to know because of their income level, where they live and what kinds of cars they drive. All this information will help you do a better job when you stand before them.

If you don't know all about your audience it is like going duck hunting in pitch darkness. How could you ever possibly think that you are going to hit a duck when you can't see the duck or where the duck is in the sky. Sure you might accidentally hit a duck if you shot enough shotgun blasts into the air, but what would be the odds that you actually hit anything. You would probably hit an airplane before you hit a duck. The point is that you just can't be sure that you will connect with the audience if you do not know much about them.

On the other hand, if you learn quite a bit about your audience you can be assured that you will have a really great chance of connecting with them. I go as far as calling many of the participants on the telephone just so I can learn more about them. This also helps me build rapport before I even get in the state in which I am talking. In many cases the people that I have spoken to on the phone can not wait to meet me. They feel it was an honor for the main event keynoter to call them and ask their opinion.

Calling them helps me too in that I get customized material just for the asking. I don't have to search websites and the library just to get material that could be obsolete. I'm getting the current state of affairs right from the "horse's mouth." These people certainly know what is going on in their industry right at that moment in time. All I have to do is ask them and they will go on for hours telling me.

You can't catch many fish by using food you like for the bait. You must give them what they like. You must absolutely, positively know your audience. You should know what the members of the audience have in common (interests, enemies, competitors, etc.). You should know what the hot topic of conversation is, but be sure they are joking about it themselves. It may be too hot. You should know the restaurants where they eat, the name of their newsletter, how much money they make, the name and record of the local sports teams, etc., etc., etc. The more you know about the audience, the better job you will do. Your goal should be to make that audience know that the presentation they are witnessing was created specifically for them.

If you don't present to the same audience all the time, you must have a method for getting this information. Most NO ZZZZZs presenters use some form of pre-program questionnaire which is sent out well in advance of their program. I got the basis for mine from Dottie Walters at Walters International Speakers Bureau. I made some slight changes to suit my presentation style and

I keep adding and deleting questions to tweak it to perfection. Your conversations with the program coordinator will give you some of the information you need. You should fill in as many of the blanks as you can before you send out the questionnaire to save the program coordinator some work. This also proves you were paying attention to what he or she said.

That's a lot of information, isn't it? Well, that is only the beginning for me. I call as many people in the company or association I can, to get to the heart of what is really going on in their organization. Sometimes these people will virtually write much of the humor used in a presentation. They know what is funny to them. Remember, you are there to give them what they want.

If you are addressing a general, unrelated audience with few common denominators, base your humor on general subjects or specifically relate it to the points you are trying to make. Many people are married. Many have kids. Almost everyone goes to a doctor. They have car problems, etc. There are plenty of general subjects to fit any audience.

Get acquainted with any regional differences. If you are talking in a small town located in a rural area, you wouldn't crack cab driver jokes. They couldn't be expected to relate. If you are from a large metropolitan area and you are speaking in a rural area, you may comment on how you appreciate their calmer way of life and make fun of your rat race way of life. You certainly wouldn't want to say anything that insulted their way of life. The safest target to joke about is you.

All Male/All Female

There is nothing I like better than an all female audience. All female audiences tend to laugh more easily and louder than all male audiences. All-male audiences are the toughest because the male ego gets in the way of laughter. They look around to see if anyone else is laughing before they laugh, and they won't laugh as loud because they think they will look less powerful.

If you present to an all-male audience it is more critical to bond and be "one of the guys" especially if you are a female presenter. I'm not being sexist here. I don't believe in sexist language. I'm just giving you the thoughts to keep in mind if you are a female presenter and you want to be successful in front of a general all-male audience. 

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